With the popularity of online photographs and virtual tours, some people are the opinion that an open house is a waste of time. This view-point usually comes from realtors that would prefer spending their weekends in other ways. Being a big advocate for open houses and the belief that open houses sells homes should make sellers think twice before discounting this time-tested strategy or listing their home with an agent that downplays the importance of open houses. Following are some pointers you need to know about hosting an open house.
Defining An Open House: Unlike an individual showing, an open house allows anyone to view the home, whether they currently work with an agent or not. It’s an excellent way to attract new buyers to the market or just beginning a search, those without an agent and even sporadic buyers who aren’t necessarily in the market but might share the information with family and friends.
Hosting An Open House: Hosting an open house is not for the novice. Real estate agents not only provide the marketing, scheduling and even security advice, but make sure the home is properly presented to prospective buyers who decide to drop in and see the home.
How Do Open Houses Sell A Home? An open house is often effective in helping to sell homes priced above the median average for a given location, especially when used in combination with the Multiple Listing Service and online listings. Using our local housing market as an example, approximately 50% of sellers used an open house with various degrees of success. Use an open house to showcase the property and the neighborhood. It’s one more way to help your house stand out from the crowd in a buyer’s market.
Uncommon Features: Without doubt, one of the most important reasons to hold an open house is to display a unique property or special features that are difficult to communicate or conceptualize. Sometimes it really is necessary to see a property to believe it, and an open house allows the buyer to fall in love at first sight by experiencing it firsthand.
Lasting Impression: Giving prospects a low pressure avenue to view a home, allows guest or buyers that luxury. No agent looking over your shoulder as you jaunt through a property is a huge benefit for the buyer and homeowner. Please visit my website www.JohnnyBrooksHomes.com for helpful tips on buying or selling a home and easy access to view local area homes for sale in Davis, California and the surrounding communities.